Study Setup

The core element in the study setup management is ease-of-use. You can import all kind of stimuli to the study set up: Pictures, videos, instructions, questionnaires, launch websites, etc... You can make as complex study setups as desired with maximun control & flexibility.


Full Stimuli and Respondent Control

Control the test down to the smallest detail without loosing the overview, by using the advanced stimuli sequence and respondent management features. Test on several media types without worrying about stability and robustness of the study. These options enables a wide range of study types.


> Instruction/dummy stimuli support

> Use both dynamic and still content based stimuli in the same study

> Fixed or random position configuration for each stimulus in the sequence

> Automatic and manual slide change

> Exposure time can be set as low as 1sec

 

 


 

Advanced Segmentation

Isolate and analyze subsets of your data with the fast and interactive segment builder. Use the build-in test plan study to segment on as many variables as desired. The segments automatically updates as you add more respondents to your study.

 

> Fast & intuitive segmentation on common critera such as gender, age, etc...

> Option to manually include or exclude single or set of respondents
> Create any number of segmentations from a set of collected data
> Use Excel to build custom test plans for advanced segmentations