Emotion Tool™ has an instant reporting system that generates a report within seconds in either Word, PDF and HTML formats.

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The report contains the following information:

Original stimuli preview

Study statistics: Gender & Number of Respondents, Exposure Time of the Stimuli, Average Age of Respondents

Visual Attention Spotlight: Attention Points, Sequence, Hit Time, Time Spent, Ratio, Revisitors, Revisits & Residual time.

Visual Attention Highlight: Attention Points, Sequence, Hit Time, Time Spent, Ratio, Revisitors, Revisits & Residual time.

Emotional Response: Emotional Involvement & Affectivity